Long before Indy’s new professional hockey team hit the ice, CVR was at work designing the logo and jerseys, building a new website, holding press events, creating the mascot, and executing a social media plan. Our work helped earn the team the distinction of #1 in the ECHL in Facebook followers – 45,000 before a game had even been played! – and #2 in Twitter followers.
After a stellar first season, the Indy Fuel has taken to the Indiana Farmers Coliseum ice for year two in the ECHL (clad in uniforms designed by CVR). Building on the success of last season, CVR is helping the Fuel reach their year-two goals with new advertising that emphasizes season ticket packages and sponsorship opportunities.
There’s no question that Indianapolis is a sports fan’s dream – from racing to football to soccer, there’s something for everyone to enjoy, all year round. CVR is proud to play an integral part making Indy’s newest team a success on and off the ice.